Why Advertise with Coffee News?
It’s a new(ish) twist on something familiar – the local paper. We take out the bad news, the sports scores, and anything that can be out of date the moment it’s sent to the printer. Coffee News provides a few minutes of light reading while a customer waits for an order, an appointment, or simply has some down time.
Readers are encouraged, since it’s FREE, to take it with them, although they often read it and then return it for others to enjoy. Each week a new issue is delivered and the enjoyment of this fun and well-loved paper begins again.
Did you know that on average, we each see over 4,000 different commercial messages daily? Advertising is everywhere and businesses must be more savvy than ever in how they present themselves and spend their ad dollars. Small and medium-sized businesses are generally poorly served by “traditional” advertising because of the simple fact that in order to reach the people who are potential customers, they have to buy at least four or more times the circulation they need. Even direct mail, which does allow them to choose their own circulation, can be very expensive.
Enter Coffee News!
Your local business NEEDS local coverage in and around their community, and there’s very little, if any, advertising media that allows you to target your advertising dollars so precisely, so effectively, and at such an affordable price. Coffee News reaches the highest and most potent concentration for a fraction of the cost!
To explore advertising opportunities with Coffee News, email us or call (410) 360-0588. We look forward to learning about your business and together brainstorm ways in which Coffee News can enhance your exposure in the area.
Benefits of Advertising with Coffee News
- Ads are less expensive than other print media, so the small business person can easily afford to advertise regularly.
- All ads are exclusive, which means no other company in their category can advertise at the same time. ADVERTISERS CAN KEEP THEIR COMPETITION OUT!
- The ads are rotated every week so each advertiser has the same advantage. Small ads often are obscured in other print media because the big buck advertisers often get better placement.
- It attracts loyal customers rather than aiming at bargain hunters.
- It provides for the repetition of your advertising that is needed to establish buyer patterns — at a low cost!
- Ads are working for you 24 hours a day, 7 days a week. Consistency brings results!
- Coffee News has a proven track record. Potential advertisers remain on a waiting list for several years once they discover the kind of results Coffee News actually gets.
- Ads can be changed on a frequent basis… FREE of charge.
- All ads are 3″ x 2″ so no advertiser can overpower another by buying a larger ad.
- It takes the average reader eight to ten minutes to read Coffee News as compared to thirty minutes to read a 48 ++ page daily paper. This means Coffee News receives six to twelve times the scrutiny.
Coffee News is a weekly, category-exclusive publication. We can be found where people are waiting – restaurants, doctors offices, and other businesses that have high wait times. These are almost all places where people are waiting while spending disposable income, the exact and often elusive category of consumers that businesses look to target.
Our list of distribution partners can be searched by edition. These businesses and organizations have generously made space available to display the latest edition Coffee News each week so that thousands of people in our community can enjoy reading it.
If you have a favorite restaurant, coffee shop, deli or other local business that would be a great place to have Coffee News available, please let us know and we’ll contact them to set up a Coffee News stand for them. Email us your suggestions.
where you stand alone!